The Halo effect


The Halo effect

Often facing tight budgets and short timelines, innovators need to get their story to market quickly and efficiently. They must stand out from the crowd in a compelling way. We provide a breadth of marketing and communication services that do just that - delivering high-impact, bottom-line business results. These include:



With The Halo Agency, core PR and communications programs are a million miles from the vanilla work you may have experienced in the past. We start by capturing your essence in finely crafted positioning and then take it to the market in multiple dimensions.  We build on the relationships we have built with leading editors, influential analysts, event organizers and others to make your content the hardest working in the business – delivering across channels to drive perceptions and create markets.


Positioning and Message Development

Storyline Development

Company and Product Launches

Media, Analyst and Influencer Relations

Thought Leadership Programs

Speaking, Events and Tradeshows

Awards and Reviews Programs



Control. Impact. Usually you trade off one for the other, but it doesn’t have to be that way. The Halo Agency enables you to drive influence through your paid and owned marketing channels. Covering all aspects – from core brand identity through effective demand generation to finely worked SEM programs – our team makes digital work in concert with other activities to maximize impact.


Brand Identity Development

Website Design and Development

Email Content

Videos and Motion Graphics

SEM/Online Marketing Campaigns

SEO and Analytics Strategy

Print and Online Collateral



Social has come a long way since the Cluetrain. Broadcasting to your audiences doesn’t cut it – you need a holistic approach to audience engagement. The Halo Agency is constantly evaluating the latest thinking and best practice, and integrating it into programs that enable our clients to engage with and convert their target audiences.


Campaign Planning and Strategy

Competitive Analysis

Content Development

Community Management

Newsroom Development

Social Listening

Measurement and Analytics

Halo Portfolio

Halo Portfolio

The Halo Agency works with innovative businesses of all sizes and stages in enterprise, consumer and clean technology. The agency has established a successful track record of helping innovators introduce a broad range of new products, develop new markets and build leadership positions. A partial list of Halo's past and current clients includes:


Our Collective Past

Our Collective Past

Experience isn't everything, but its a great place to start. At the Halo Agency we are always looking for new ideas and ever more effective ways to deliver value for our clients - searching for the right way to tell the right story to the right audience. That search is built on the foundation of our collective experience helping some of the world's best brands stand out from the crowd and get the Halo they deserve. Those brands include: