The Halo Effect

Often facing tight budgets and short timelines, innovators need to get their story to market quickly and efficiently. They must stand out from the crowd in a compelling way. We provide a breadth of marketing and communication services that do just that - deliver high-impact, bottom-line business results. These include:

Communications

With The Halo Agency, core PR and communications programs are a million miles from the vanilla work you may have experienced in the past. We start by capturing your essence in finely crafted positioning and then take it to market in multiple dimensions. We build on the relationships we have built with leading editors, influential analysts, event organizers and others to make your content the hardest working in the business – delivering across channels to drive perceptions and create markets.

Competitive and Market Analysis

Positioning and Message Development

Content Marketing

Storyline Development

Company and Product Launches

Media, Analyst and Influencer Relations

Thought Leadership Programs

Speaking, Events and Tradeshows

Awards and Reviews Programs

Brand

Your visual brand tells a story of its own, and we’re here to bring it to life…whether you’re starting a new venture, veering in a different direction, or just need a refresh. By translating words into visuals, we give your brand meaning and distinction that aligns with your company vision and direction.

Brand Identity

Logo Development

Design Style

Color Schemes and Fonts

Collateral Strategy

Campaign Creative

Sales and Marketing Materials

Digital and Social

Digital marketing is ever-evolving and has become a powerful medium for customer engagement. But with all the new tools, trends and platforms, it can be exhausting to keep up. That’s where we come in. We don’t believe in a one-size-fits-all strategy, so we’ll help you develop and implement a targeted program that meets your specific needs and gives you the biggest bang for your buck.

Planning and Strategy

Website Design and Development

Digital and Social Campaigns

Content Development

Platform Management

Customer Engagement

Social Listening

Email Marketing

Measurement and Analytics