Florian brings over 20 years of experience in international marketing strategy, communications and product innovation to The Halo Agency.

During his career in the US and Europe, Florian has helped build multiple companies in digital media, mobile payment and advanced search technologies. He was a co-inventor on the first electronic books, was instrumental in building the multimedia market for Apple in Austria, and worked for Amazon on their ground-breaking A9 search engine, in addition to work for Ciba-Geigy/Novartis and other F500 companies.

Having started his career in Vienna and Paris, Florian has lived and worked in the Bay Area since 1997. He still teaches at universities in Europe and the US, supports international exchanges for early-stage companies and sails the San Francisco Bay.